How to Promote Your Business Blog with Social Media
You may be writing a blog to boost your business’s brand, but what if no one reads it? Building an audience from scratch for your blog doesn’t always happen overnight. Fortunately, several...
View ArticleBlogging Made Easy
For all of you who aren’t Web geeks, let’s start with some blogging basics — and then talk about how having a blog on your Web site can increase your customer base. What exactly is a blog and how do...
View ArticleBuild Buzz With a Business Blog
The most powerful aspect of business blogging is the potential to generate word-of-mouth marketing from the content you publish. If you can engage your audience members and get them talking about your...
View ArticlePay for Praise
If blogging is part of your business model, if your business sends free samples to bloggers or if you hire endorsers or spokespeople, then you need to know about Federal Trade Commission guidelines...
View Article11 Characteristics of Highly Influential Blogs
It seems everyone has a blog these days, and the plethora of information available can make it difficult to attract a solid group of readers. But according to Tamar Weinberg at Techipedia , there are...
View ArticleStart Blogging Now
If you work at home for yourself, whether as a consultant, writer or virtual assistant, you need clients. You already know that marketing is a must. No doubt you’ve heard that blogging is an important...
View Article4 Ways to Boost Business With a Blog
If done correctly, a blog can attract a dedicated audience to build upon and share expertise, information, ideas and content, while boosting awareness of your company and brand. If done incorrectly,...
View ArticleVideos and Blogging Make a Great Marketing Combo
Blogs are hot. Vlogs are hotter. A vlog, or video blog, is the newest way to engage your audience while kicking up your buzz factor. You can use video to enhance your blog, or you can use it as your...
View ArticleMake Your Own Video Mashups for YouTube
You’ve seen the infamous Mentos-and-Coke video, the treadmill dance, and the puppy versus robot–and maybe mashups like one of Microsoft CEO Steve Ballmer acting as if he were in an iPod commercial. Now...
View ArticleWhy Negativity Can Be Good for Your Business Blog
You know who doesn’t love a cheerleader? Customers. Those who post only positive blog entries on their company blog run the risk of appearing superficial and pushy. A better course of action would be...
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